How Algorithms Are Hijacking Your Brain
| Language of origin | |
|---|---|
| Publication date | |
| Infos : | 288 pages |
| Rights representation |
(and the Aquapony Hoax That Proves It)
Did you know that aquapony almost became an official sport at the Paris 2024 Olympics?
Google, ChatGPT, and Perplexity certainly seemed to think so.
Romane Maltnoy helped create this hoax in a revealing experiment that exposes the power of algorithm manipulators and SEO hackers.
Her book is both a documentary investigation and a critical deep dive into the digital world, exploring how our behaviors, desires, and even our sense of truth are shaped by machines and by those who design and exploit them.
Drawing on twenty years of experience in dark nudging and digital influence, Maltnoy traces the hidden mechanisms of a system riddled with gray areas. She brings together researchers, hackers, and journalists to explain how digital trust is engineered and how easily it can be turned against us.
Through verifiable facts, experiments, and documented interviews, she reveals an internet flooded with bots, fake reviews, and artificial influencers, driven by disinformation and populated by “zombie” media operating without human input. Beneath the surface lies a world where thought is standardized, creativity diminished, choices are steered, and users are confined to their own echo chambers.
She also uncovers the emerging tactics of fraudsters empowered by generative AI, and examines the rise of online hatred and sexism, the limits of regulation, and the question of whether meaningful resistance is still possible.
This book is for anyone who feels that a part of themselves slips away each time a screen lights up and who worries about the accelerating pace of a world driven by artificial intelligence.
Recognizing manipulation is the first step toward learning how to resist it.
READERSHIP: Readers curious about how the digital environment operates, as well as those concerned by the risks and excesses of the digital economy.
Related products
