Jude Chao

Jude Chao has been known for tying skincare to self-care since the publication of her essay, “How My Elaborate Korean Skincare Routine Helps Me Fight Depression” on Fashionista.com in 2015. Since then, she’s published steadily, both as a freelance beauty writer and on her blog, Fifty Shades of Snail. She’s also worked in beauty marketing and consulting for both Korean and American brands.

She has been featured in NYMag The Cut, called “the reigning queen of skincare” by NYMag The Strategist, and included in W’s list of “the Korean beauty experts you should follow on Instagram.” She remains active in online beauty communities, with a large network of like-minded followers and fellow content creators.